Social Media Specialist

Responsible for the development and growth of Heartland?s social media channels with the purpose of building brand awareness, positioning Heartland as an industry thought leader, driving traffic to social media platforms and driving sales.
Job Details:
Designs overall social media strategy in cooperation with Director of Digital Marketing and Product Strategy Specialists.
+ Plans, develops and implements social media strategies, campaigns and initiatives to increase and improve brand awareness, perception, online rankings and sales.
+ Acquires, creates and disseminates digital content throughout our social media universe.
+ Monitors social media platforms and maintains a high level of engagement with customers and persons interacting on the company?s social media platforms.
+ Works with product, marketing, sales and other stakeholders to develop content and initiatives generating social media coverage and interest and achieves a high level of awareness among our customers.
+ Develops social media relationships with Heartland partners where mutually beneficial and advantageous.
+ Stays abreast of the prevailing social media trends and ensures social media marketing strategies are relevant; is a thought leader in the social media space.
+ Leverages data analytics to measure efficacy and return on investment and modifying strategy as needed and reports analysis to management as necessary.
+ Markets and champions social media strategies throughout the company and assist other corporate functions, like HR, Sales Support, etc, with social media initiatives.
+ Builds and maintains relationships and network with relevant publishers, bloggers and industry influencers.
We are an EOE F/M/D/V.
Global Payments, Inc. provides equal employment opportunities to all employees and applicants for employment without regard to race, color creed, religion, sex, national origin, age, citizenship, disability, veteran status or any other protected status. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the Human Resources Department.
Disclaimer: The above statements are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of responsibilities, duties and skills required.
Nearly 90 percent of our employees rate Heartland a great place to work. More than just a job, we offer a career with a company you can believe in. From IT to customer service to sales and corporate, we have a wide range of opportunities. And with locations across the country, we may be in your own backyard. Heartland Payment Systems is a Global Payments company.
Global Payments Inc. (NYSE: GPN) is a leading worldwide provider of payment technology services that delivers innovative solutions driven by customer needs globally. Our technologies, partnerships and employee expertise enable us to provide a broad range of products and services that allow our customers to accept all payment types across a variety of distribution channels in many markets around the world.
Headquartered in Atlanta, Georgia with more than 8,500 employees worldwide, Global Payments is a member of the S&P 500 with merchants and partners in 30 countries throughout North America, Europe, the Asia-Pacific region and Brazil.
Why Work for Global Payments?
+ Corporate citizenship is fundamental to our values
+ Real opportunities to grow professionally
+ Collaborative, friendly work environment
+ Relaxed, casual dress code
+ Competitive benefits

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